English for Sales

Sprachkurs "English for Sales"

Die Weiterbildung „English for Sales“ beinhaltet unter anderem folgende Themen:

• Presenting products/services to customers and potential customers
• Demonstrating and explaining product/service features and functions, answering technical questions
• Emphasizing unique qualities and advantages of the product/service
• Making persuasive sales pitches, e.g. emphasizing how the product/service meets the customer’s needs, reduces costs or increases profits
• Discussing the preparation of sales proposals and contracts
• Negotiating sales, including special terms and conditions
• Taking and changing orders and resolving problems
• Describing follow-up visits to ensure customer satisfaction
• Describing the management of product/service quality and its delivery
• Presenting samples, catalogues, brochures, technical information, etc. to customers
• Presenting sales statistics and preparing sales reports
• Explaining past sales performance and presenting adjusted approaches to meet current sales targets
• Maintaining a positive relationship with existing clients
• Presenting analyses of product/service developments and customers’ changing needs
• Presenting research and analyses of products/services and prices of Discussing traveling for business, using other business communication, e.g. telephone, email, newsletters, etc.
• Networking at trade fairs, trade shows and conferences
• Communicating with potential customers
• Following up on all customer leads and referrals that result from sales activities
• Meeting with and entertaining prospective clients