Successful negotiations

Goals

Negotiating skills are becoming increasingly important in modern business environments. Competition is stronger, as is the pressure to save money wherever possible. How can you find a win-win in such difficult situations? The focus of this negotiation training is to provide you with the necessary ideas and skills to en-sure that you are not leaving money on the table. Participation in this negotiation training requires a basic understanding of sales.

During the training we will learn how to use positive emotions and avoid negative ones. We will look at how to ideally prepare, and develop a smart strategy that still allows us to flexibly react to whatever comes up. You will find solutions that both sides can be happy with, and your partner will look forward to doing business with you again.

Contents

• Why and when to negotiate
• Never negotiate unless all important criteria have been met
• Preparing for a negotiation
• What do you need to bring with you to the table
• Steering the negotiation process
• Knowing where to go helps you to get there
• Communication in negotiations
• Getting and giving the right information
• Price tactics
• You don’t always need the lowest price
• Dealing with adverse behavior
• Psychology, emotions and tactics